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Taglines and concepts like Your life. Your way. carried over from brochure into full advance care planning packet, straightforward, simplified language for the layperson to understand importance health and life planning concepts.
Audiology brochure copy and "Hear life as it's meant to sound" concept carried over from brochure to direct mail to print advertising
International Trial Access Partners - ACCESS concept created to drive home the idea of easier access to clinical trials, helping employers support their employees diagnosed with cancer